Archive for November 22, 2009

This article is mainly about the “feud” between SM and Mnet and JaeChunSu were mentioned on this, too. Why the hell are the three members getting dragged on this issue again? Can’t the media stop involving JaeChunSu in every issue that comes out? The three members has nothing to do with this. All they did was attend an award show and now people are saying that a conglomerate in Korea is backing them on this lawsuit? Ridiculous. And even if that’s true (which I doubt),  what’s the big deal? It’s none of OUR business whether they have a conglomerate backing them up or not. The three are striving so hard to keep quiet and live a peaceful life while this dispute with SM is on going. Give them a break!

To all those people who keeps on dragging the members’ names to these issues, back-off and get a life!

The unfortunate story behind Mnet and SM Entertainment

Last night’s MAMA, hosted by Mnet, was certainly a feast for numerous Kpop fans out there. However, as enjoyable as it was, the event was (and still is) swamped with layers of controversy, with SM Entertainment’s boycott being the eye of the storm. Mnet and SME appear to be mortal enemies, but many still remember the fact that they used to be very friendly with each other. Exactly what made them become such bitter adversaries? Let’s examine the dispute between Mnet and SME.

What exactly is Mnet?

Mnet is a media company owned by CJ Media which focuses on music, media, entertainment and web content business. CJ Media is a part of CJ, a South Korean conglomerate that is one of the top five largest companies in the country. Mnet is involved in pretty much every aspect of the entertainment industry, ranging from album production, distribution, sales, management, television broadcasting, online media and many other businesses. With these expansion, Mnet has become a giant in music industry, with market share of 44% in album sales and over 20% in online music sales.

Mnet and CJ are also shareholders in major entertainment companies DSP Entertainment and YG Entertainment. Although they own no more than 20% of shares from each company, the fact that CJ is a conglomerate means the aforementioned companies are now affiliates of CJ. Smaller entertainment companies with famous names such as Shinwha, Kim Dong Ryul and Wheesung are “affiliates” of CJ as well. Similarly, 30% of JYP Entertainment is held by SK, another conglomerate that is one of top 5 largest companies in Korea, making JYP a faction with as much support as Mnet has.

How has SME and Mnet’s relationship developed over the years?

Before 2008, SME and Mnet were quite friendly. MKMF, now known as MAMA, featured numerous artists from SME which were given many awards. However, during 2008, Mnet proposed to SME that they would like to be the distributor of music produced by SME; in return, Mnet would receive certain percentage of profit from the sales. Mnet had already been distributing music of JYP, DSP and YG, and with the right to distribute SME’s music they would become undisputed leader in the industry. SME refused the offer as they had the ability to distribute their own music and did not feel the need to pay Mnet for a job that they could do themselves. Mnet undoubtedly held a grudge against SME for obstructing their dominance of the industry, and the friendship ended there.

CJ has also attempted hostile takeover of SME but failed. If they had been successful, CJ would have acquired control of Korean entertainment industry. These facts have not been well-publicized, until recent controversy involving SME and MAMA have brought the public’s attention to the relationship between the two parties. With SNSD’s Gee and MAMA, we have now witnessed the nature of their relationship.

How does MAMA play into this tense relationship between SME and Mnet?

One of the biggest controversies brought on by MAMA was the fact that the three members of TVXQ, Jaejoong, Yoochun and Junsu, made their appearance for acceptance of Best Representative of Asia Award. Although some may argue that SME’s outrage was uncalled for, and that the trio is free to do whatever they want, the choice to make an appearance at an Mnet event was deliberate and could not have been a spontaneous, wanton decision.

So what’s the significance behind TVXQ’s appearance?

Many have suspected that the three members were able to act in such bold manner against SME in recent months because they were being supported by an organization more powerful than SME. With their unabashed appearance at MAMA, it now appears that Mnet and CJ might be the ones that have the three members’ back. It is very possible that CJ and Mnet are backing the three members in order to win their fight against SME for dominance in the industry. If that is so, then TVXQ members have become mere pawns in a battle between two corporations.

SME, a company now known for its oppressive, big-corporate attitude towards its artists, is ironically under attack from one of the largest corporations in Korea. Both companies are profit-motivated organizations that are pursuing whatever action that generates more profit, so there is no good or bad in a situation like this. What is unfortunate, however, is that the artists have become the victims in this corporate power struggle. TVXQ, SNSD, and SHINee are all victims in this dispute between SME and CJ/Mnet; MAMA could merely have been the beginning of penance for these artists.

Source: Allkpop

Some good news for all of us DBSK fans who have been missing the boys’ performing together for the past months. We’ll finally see them perform as five again in Japan next month. Yay! I miss these boys so much!

Tohoshinki to resume Japanese activities after 3 months

It was announced on 11/21 that popular Korean group Tohoshinki is going to attend “Best Hits Song Festival 2009” (live broadcast on NTV at 7pm) at Kobe World Memorial Hall on 11/26.

After their last a-nation performance in Osaka on 8/30, Tohoshinki went back to Korea. It has been 3 months since the Tohoshinki had activities in Japan with full members. It has also been decided that they would attend “FNS Music Festival 2009” (live broadcast on Fuji TV at 7pm). Their attendances in Japan Records Awards and NHK Kouhaku are also under discussion, therefore, they are expected to be back to Japan soon.

After Seoul District Court ruled partial provisional disposition of exclusive contract terms, Tohoshinki was forbidden by their Korean company to perform activities as a group, and the media has been flooded with break-up rumors. However, in Japan, Tohoshinki will still follow the planned schedule and perform as a 5-member group.

Source: Daily Sports
Translation: linhkawaii @
Credits: { One World. One Red Ocean. One TVXQ! }
Feel free to repost, but please leave the full credits intact. Thanks!

OMG, this is so heartbreaking. I hate SM for making our boys suffer and cry like this. It breaks my heart to know that the hurt they’re feeling is already unbearable for it to make them THIS emotional, especially JaeJoong. I’ve never  seen him so emotional and vulnerable as this. It hurts to see them so fragile but it hurts more to know that I can’t do much to make the pain they’re feeling go away. In moments like this, I feel so helpless. T_T

SM’s attitude towards the 3 members of TVXQ @ MAMA

SM “The three members does not have the rights to receive the award as representatives of TVXQ”

The award TVXQ 3 members received does not represent anything

Jaejoong cried backstage… Cassiopeia entered the resting room and kept on crying, Micky cried, Junsu was telling Micky not to cry…

When they left, their manager was not with them. There wasn’t any CODY. Nor bodyguards. Not even a proper transportation. They went off in a van. They could only go off after the fans cleared the way.

Source: MickyHome
Translation: nings @
Special Thanks:: sshutingg, linhkawaii, ‘Lovedust @

Be strong, boys! Everything’s gonna be fine. Even though the people who used to be always by your side leaves you, please know that no matter what happens you’ll never be alone. We, your true and faithful fans, will always be here for you to support and love you in every way we can. At times like this, all we have is each other so we need to hold hands and be each others’ source of strength. No matter what, let’s ALWAYS KEEP THE FAITH.

Another article about the JaeChunSu’s attendance at MAMA 2009 and their acceptance speech.

TVXQ Members: “It Would Have Been Better If 5 Members Could Attend.”

Asia Pasific Music Awards 2009 Mnet Asian Music Awards (MAMA) was held at the Jamshil Indoor Gymnasium on November 21st, the six hour live from 17:00 to 23:00 will broadcast in 10 major Asian countries Japan, China, Thailand, Taiwan, Hong Kong, Philippines, Macau, Malaysia, Indonesia and Singapore simultaneously.

Three members of TVXQ namely Micky Yoochun, Xiah Junsu, and YoungWoong Jaejoong, who are in legal dispute with their agency SM Entertainment, regardless their agency’s decision to boycott the event announced their attendance at the awards ceremony and many are curious about the future of TVXQ.

On the 21st, the three members said through Mnet, “All five members will participate in various international awards at the end of the year as TVXQ,” and “So far we’ve been focusing a lot on overseas activities, therefore we feel sorry for all Korea fans who keep waiting for us.”

The three members also said, “Through this music festival, we want to greet and say thank you to our fans,” and “It would have been better if all five members could attend.”

“We believe that as a festival that brings Asia together through music, the creation of ‘2009 MAMA’ is really important.” and “As Korea artists that has Asia-based activities, we feel grateful to have such an awards ceremony was created in Korea.”

The three TVXQ members also revealed their interesting friendship through the winning speech. The deep friendship between the members of TVXQ was shown as Junsu stated, “This award is not for one single member, but because all 5 members have put so much effort we are able to receive it.” and Jaejoong continued, “I’m hoping that many international and local fans are watching this right now also our two friends who don’t come tonight, as I want to say that I love you.” he referred to the absence of U-Know Yunho and Choikang Changmin.

In addition, related to their current conflict, Micky Yoochun vaguely express his feeling through this chance, “I think this is the first time I’ve wanted to sing so badly. I’m able to meet great members, that’s how finally we get here. We will work harder to expand beyond Asia. We hope for even more support than now.”

Mnet stated, “As TVXQ is the representative of Asia stars, we officially invited all five members to attend MAMA awards,” and “As they have decided to attend for good purposes, we hope that people do not see their decision in a bad view or have any misunderstandings.”

TVXQ fans who were at event location sang a TVXQ song together as commercials were playing at the end of “Act 1″ to show their love for TVXQ. They also waved their red balloons and shouted “TVXQ” to show their belief that TVXQ would remains.

source: star news + osen + newsen
sum trans: sharingyoochun@wordpress